Design Thinking Society

Cass Business School


Why become a member?

The Design Thinking Society at Cass is a network of business and design students and professionals who experiment and iterate throughout the process of creation.

As a member of the Design Thinking Society, you are invited to talks, workshops, competitions, hackathons, and many other events where solving problems through human-centric design is the focus.

About Design Thinking

Thinking like a designer can transform the way organizations develop products, services, processes, and strategy. This approach, which is known as design thinking, brings together what is desirable from a human point of view with what is technologically feasible and economically viable. It also allows people who aren't trained as designers to use creative tools to address a vast range of challenges.

-IDEO (2019) Design Thinking Defined


See what is on the calendar: including society events, other Cass initiatives, and interesting happenings around London


External tools to generally understand design thinking methodologies & links to interesting design related writings


Say hi! or ask question


Design Thinking

106 Bunhill Row
London, , EC1Y 8TZ
Great Britain (UK)